When I think about this idea of an “influencer”, I immediately think of the many men and women with massive, beautifully curated, social media accounts with epic numbers of followers. Many are celebrities with thousands, or even millions, of people watching their every move. These influencers share everything from what they ate for lunch to what brand of shoes they are wearing for their morning jog. Most times, their motivation is a desire to sell a product, or promote their latest creative project.
Few of us can relate to this type of influential status, or what it might feel like to have this kind of grand scale impact on those around us. However, I’m realizing that we ALL are “influencers” and should live with a mindset of having influence on others. We may not have thousands of people “following” us, but we do have the ability to positively affect the immediate sphere of those we come in contact with.
If you’re a mom, you’re an influencer. If you’re a grandparent, you’re an influencer. A teacher, a friend, a neighbor, that’s right…you’re an influencer. God calls us to be salt and light to the world. He didn’t say that the only way to do that was to have a wildly successful “brand” or an uber engaged Facebook following. He’s also talking to all of us normal people.
God has put you where you are for a reason. There are people around you that are searching for love and truth, and God wants you to use your influence to show them just that. Think of “influence” as proximity. You may be the closest thing to goodness and the love of Christ that the people around you will ever see. Be a light! (a.k.a. an influencer!) Proverbs 12:26 says, “One who is righteous is a guide to his neighbor, but the way of the wicked leads them astray.”
Challenge yourself to get out of your “influence comfort zone”. Do something that stretches you a bit. I personally took on this challenge for myself awhile back when I was having some issues with my computer. I was extremely frustrated with a software update that wasn’t working correctly so I called the Apple customer service phone line to get some assistance. I was connected to a very patient young man that stayed on the phone with me for over an hour making sure everything was updated and working as it should. We were about to end the call when I decided to just throw it out there. I said, “Hey, you’ve been so kind and helpful today. We are a praying family and I was wondering if I could pray for you quickly before we hang up?” (Then I held my breath and squinted my eyes in panicked anticipation of what he might say.) Surprisingly, he was very receptive, and I was able to pray for his family and more specifically, protection over his two year old daughter. After I was finished, he seemed absolutely taken back and grateful that I would do that for him.
I’ll never know the long term effects that this prayer had on that gentleman, but I did my part by planting a seed. Simply planting seeds of light for others can often be the start of something really beautiful that God will water and grow into maturity.
Use your influence through your actions and by doing random acts of kindness for people.
Matthew 5:16 says, “In the same way, let your light shine before others, so that they may see your good works and give glory to your Father who is in heaven.”
There is so much hurt and falsehood in the world today, but you have the opportunity to show someone the opposite of that. Where does God have you placed in this moment, and what giftings do you have that can be used for positive influence. Are you dripping God’s truth into everything you do? Now more than ever, we need people to stand up and operate in the authority that God has given us to be a positive influence on others. Remember, YOU are an influencer so start thinking like one!